Everything You
Need to Know

Our process runs in five clear stages so you're informed and in control at every step:

• Brief & Consult — We learn about your brand, event, audience, and goals. This is usually a call or meeting, and it's free.
• Design — Our studio creates full 3D renders of your stand for your approval. We refine until you're completely happy.
• Build — Once approved, we manufacture in our own workshop using industry-standard CAD software and quality materials.
• Install — Our crew delivers and installs on-site at the venue — on time, every time.
• Support & Storage — We're on-site throughout the event and handle dismantling and storage once it's done.

Timelines vary depending on stand complexity and size, but as a general guide:

• Simple / shell scheme stands: 2–4 weeks from brief to delivery
• Mid-size custom stands (up to ~50m²): 4–8 weeks
• Large or complex island stands: 8–14 weeks

We always recommend getting in touch at least 8–10 weeks before your event to allow enough time for design revisions, production, and logistics. That said, we can often accommodate tighter deadlines — just ask.

Absolutely — and this is one of the things our clients value most. We produce full photorealistic 3D renders of your stand before a single piece of material is ordered. You'll see exactly how your stand will look from every angle, including lighting and graphic placements.

We then work through as many revision rounds as needed until you're completely satisfied. Only once you formally approve the design do we move into production.

To begin, it helps to have the following ready — but don't worry if you're missing some of these, we can guide you:

• Your brand guidelines or logo files (preferably in vector format)
• The event name, venue, and your allocated stand space / dimensions
• Any specific products or messages you want to showcase
• Reference images or styles you like (optional but helpful)
• A rough idea of your budget

From there, our design team takes over. The more detail you give us, the faster we can deliver a concept you'll love.

We respond to all new enquiries within 24 hours, typically much faster during business hours (Sunday–Thursday, 9am–6pm GST).

For urgent requests — such as a show that's coming up in the next few weeks — please mention your event date in your message and we'll prioritise your brief accordingly.

Yes. As part of our event management service, we take care of all the paperwork and compliance requirements, including:

• Applying for permits from governments and/or venues
• Completing risk assessments
• Submitting technical drawings to show organisers
• Ordering rigging for hanging structures

We've done this at major venues including DWTC, ADNEC, and exhibition halls across the globe, so we know exactly what each venue requires.

Stand costs vary significantly based on size, complexity, materials, and included services. As a general guide:

• Small pop-up / shell scheme enhancement (9–18m²): from $5,000–$15,000
• Mid-size custom stand (20–50m²): from $15,000–$50,000
• Large island / double-deck stand (50m²+): from $50,000 upwards

These ranges include design, build, and basic installation. Additional services such as AV, interactive technology, graphic production, and logistics will affect the final figure. We always tailor pricing to your specific brief — contact us for a precise quote.

Yes, completely free. The initial consultation, brief review, and quote are all provided at no cost and with no obligation. We believe in earning your trust by showing you what we can do — not charging you upfront before we've even started.

We'll get back to you with a detailed proposal within 48 hours of receiving your brief.

Our quotes are fully itemised so you know exactly what you're paying for. Depending on your brief, a quote may include:

• 3D design and render revisions
• Materials, fabrication, and production
• Graphic design and large-format print
• On-site installation and dismantling labour
• Audio visual equipment and technicians (if required)
• Logistics and transportation to venue
• Post-event storage

We clearly separate what's included so there are no surprises later. Any additional requests during the project will be quoted separately before work begins.

Yes — we work with clients across a wide range of budgets. Our design team is skilled at creating high-impact stands that make the most of available resources. We'll always be upfront if a brief isn't achievable within a given budget, and we'll suggest alternatives that keep you within range while still making a strong impression.

Modular stand systems, for example, are a great cost-effective option for brands exhibiting at multiple events, as they can be reconfigured and reused across shows.

We typically work with a staged payment structure tied to project milestones — for example, a deposit on signing, a payment at design approval, and the balance prior to installation. The exact terms are agreed upon in your contract and tailored to the scope of your project.

For questions about specific payment arrangements, please get in touch directly and we'll be happy to discuss what works for your situation.

We build across the full spectrum of exhibition stand types:

• Custom built stands — fully bespoke, designed and built from scratch to your exact brief
• Modular systems — reusable, reconfigurable stands ideal for brands exhibiting at multiple events per year
• Shell scheme enhancements — transforming a basic organiser shell into a branded experience
• Double-deck stands — maximising floor space with a second level for meetings or product showcases
• Island stands — open on all four sides for maximum visitor access and brand visibility
• Peninsula stands — open on three sides, great for corner positions

We regularly build stands from as small as 9m² all the way to large-scale island pavilions of 500m² and beyond. There's no upper limit — if you have the floor space, we have the capability to fill it.

Even at the smaller end, we pride ourselves on making every square metre work hard for your brand. Some of our most creative work has come from space-constrained briefs.

Custom stands are built entirely from scratch, specifically for your brand and your event. They offer unlimited design freedom and are often used for flagship appearances at major shows. They are not intended to be reused in the same configuration.

Modular stands use a system of reusable components that can be reconfigured into different layouts and sizes for different events. They are more cost-effective over time and easier to transport and store. Graphics and branding can be updated between shows.

Many clients combine both approaches — a custom centrepiece with modular supporting elements, for example. We'll advise on the best approach for your specific goals and exhibition schedule.

Absolutely — this is one of our specialist capabilities. We design and integrate a wide range of interactive technology directly into your stand:

• Touch screens and interactive kiosks
• Augmented Reality (AR) and Virtual Reality (VR) experiences
• Holograms and projection mapping
• Kinect screens and motion-activated displays
• Interactive floors, walls, and screens
• Photobooths and social media walls
• RFID for lead capture and visitor tracking
• Interactive games tailored to your brand

All technology is supplied, installed, and managed by our own experienced technicians — no need to coordinate separate AV companies.

Yes — we offer year-round secure stand storage so you don't need to worry about warehousing between events. After each show, our team dismantles, catalogues, and stores your stand ready for the next one.

When your next event comes around, we'll retrieve it, check its condition, update any graphics if needed, and redeploy it. It's all part of making exhibition life as simple as possible for you.

Yes — the world is our local market. Over the past 15+ years, we have delivered exhibition stands across 40+ countries for clients exhibiting at international trade shows in Europe, North America, Asia, Africa, and beyond.

Whether your next show is at GITEX in Dubai, Arab Health in Singapore, or a trade fair in Germany, we handle all cross-border logistics including shipping, customs, and local installation coordination.

We have an established presence at all major UAE venues and many international ones. Shows we regularly cover include:

• GITEX Technology Week — Dubai World Trade Centre
• Arab Health — Dubai World Trade Centre
• Big 5 Construction — DWTC, Dubai
• Dubai Airshow — DWC, Al Maktoum
• INDEX Design — DWTC, Dubai
• ADIPEC — ADNEC, Abu Dhabi
• Intersec Dubai — DWTC
• And many more across the region and globally

Even if your event isn't on this list, chances are we've worked at the venue or something similar. Get in touch and we'll confirm our capability for your specific show.

We do — as part of our end-to-end service, our logistics team manages:

• International freight and shipping coordination
• Customs documentation and clearance
• Carnet ATA (temporary export documentation) for stand materials
• On-site delivery scheduling in line with venue move-in times
• Return shipping and customs after the event

You don't need to manage any of this yourself. We coordinate directly with freight forwarders and customs agents to ensure your stand arrives safely and on time, wherever in the world your event is.

Yes. For international shows, our experienced installation crew travels with the project. Depending on the destination, we may also partner with trusted local contractors who we brief and supervise directly — ensuring the same quality standard regardless of location.

We always have a Target Exhibits project manager on-site for every international build to oversee quality, timing, and any last-minute adjustments.